Patient engagement is often used as a synonym for patient recruitment. But actually they are two distinct - though connected - concepts. Recruitment is focused on attracting people to take ...
While writing my next book recently, I was stuck on a particular element and couldn’t find a solution for driving the narrative forward using the free writing or mind mapping techniques I’ve ...
Translating patient recruitment materials into languages other than English is something organizations will consider when recruiting patients in countries where English is not the main ...
Keeping in touch with trial participants isn’t just about seeing them at their regular site visits. It’s important, of course, to treat each person with respect and make them feel welcome ...
One of the biggest factors affecting rates of patient recruitment for clinical trials is the number of people who initially apply that can’t then be contacted in order to get them to go ...
Using digital ads is a widely-used element of many successful patient recruitment campaigns. And there’s been a move in recent years towards making the content of these ads more ...
There’s a well-known saying that too much choice can be a bad thing. Such as when you go to a grocery store and have to decide between 15 types of canned tomatoes, or when a restaurant menu ...
Continuing on from the suggestions for no filter brainstorming and free writing, I find a valuable tool for generating ideas and coming up with solutions is to create a mind map. This ...
I’ve mentioned before that I sometimes like to use a ‘no filter’ brainstorm approach for coming up with ideas. And I think this technique is particularly useful when combined with ‘free ...
Dean Martin famously described himself as a drunk, rather than an alcoholic. One of his reasons being that drunks don’t have to go to meetings. Whether he actually was as fond of a drink as ...